Nikita Kazakov

Head of Mobile Product at TradingView

I build consumer products that make money: monetization and subscriptions at TradingView, search and ML personalization at T-Bank and Ozon.

@kazakov_nik on Telegram

7+years building B2C products
65M+monthly users across the apps I've led
$10M+monthly revenue in the P&L I own
~100people in the teams I lead

About

I've worked across fintech, e-commerce and financial markets, moving from analytics into product and from single features to whole product lines.

What I'm best at is tying product work to revenue. I build the metrics and models that show what each change earns, set strategy around them, and organize teams by value stream so they can act on it.

I like building things that don't exist yet, whether it's a product, a metric or a team structure, and growing them into a real source of revenue.

Selected work

  • 4×Mobile revenue attributionMobile revenue growth over two years, after building the first model that made it measurable.TradingView
  • +10%Subscription upgrade redesignMobile subscription revenue, with upgrade conversion up 7%.TradingView
  • +17%In-app search redesignConversion in transfers, banking products and lifestyle services.T-Bank
  • +8%AI search assistantTransaction volume in core banking, from suggesting the right action at the right time.T-Bank
  • +14%Shopping searchShare of purchases that start from search, with GMV up 9%.T-Bank
  • +7%Personalized navigationHomepage GMV, with promo and gamification sections.Ozon
  • +5%ML catalog rankingGMV from a restructured mobile catalog.Ozon

Path

2025 —

Head of Mobile Product

TradingView, Málaga

iOS and Android apps and the mobile P&L. Set the strategy that treats mobile as a platform, moved the organization to a revenue north-star metric and rebuilt quarterly planning.

2023 — 25

Lead Product Manager

T-Bank, Moscow

Search and recommendations across payments, banking products and shopping.

2021 — 23

Senior Product Manager

Ozon, Moscow

Catalog and navigation in the mobile app.

2020 — 21

Product Manager

Colliers, Moscow

Digital experience for B2B office search and leasing.

2019 — 20

Product Analyst

PwC, Moscow

Market research and analytics for multinational clients.

2019

Business Analyst

Alfa-Bank, Moscow

Customer analytics and competitive benchmarking in the B2B division.

Education

Bachelor's

Financial University under the Government of the Russian Federation

Business Administration and Management, with honours

Elsewhere